I am gleeful and proud to introduce you to one of my very best friends and today’s guest on the podcast, Kate Tellers.
The Wall Street Journal calls her “a storytelling guru.”
Kate is on the leadership team at The Moth – one of the preeminent storytelling organizations in this country – she travels the globe to teach the art of storytelling. Isn’t that so cool?!?
Her past clients include some of the brightest non-profits in changemaking: International Women’s Forum, Kellogg Foundation, Ashoka, and Melinda Gates, as well as companies like Spotify, Google, and the U.S. State Department.
There are a buttload of reasons why a big company like Nike would pair with The Moth to incorporate storytelling into their brand, but the big takeaway for Brian Breaks Character listeners: Storytelling can drive the bottom line for profit and impact.
I believe all creativity is storytelling and I believe this episode is one of our very best.
Kate does not hold back in this masterclass in storytelling:
- Surprise! Your aim in storytelling isn’t to entertain, but to get the truth in your story
- Your story matters, no matter what… but it’s gotta matter to you (my Agent Goals students know this all too well!)
- Bring a strong POV or no one cares, no one cares
- Kate walks us through her 3-step process to prep before telling a story or hosting a show
- How to get involved… there’s probs a Moth StorySlam near you!
Storytelling is the heart of what we do as creatives and I just know this intimate and honest conversation will inspire you (oooooooooh, and listen til the very end to hear some off-the-record Kate-n-Brian chit chat that will def make you LOL)
Thank you for tuning in to this episode of Brian Breaks Character!
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CONNECT WITH KATE
https://www.instagram.com/thekatetellers/
Website
https://themoth.org/stories/but-also-bring-cheese
How to Tell a Story: The Essential Guide for Memorable Storytelling from The Moth – Pre-Order Now: https://themoth.org/how-to-tell-a-story?
Subscribe To The Podcast:
https://plinkhq.com/i/1570747490?to=page
Watch The Uncut Behind-the-scenes Video Of This Episode On Youtube:
https://www.youtube.com/user/brianpatacca
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Episode Transcript
https://brianbreakscharacter.s3.us-west-2.amazonaws.com/EP25+-+Kate+Tellers+-+Transcript.pdf